RFL HOUSEWARE THE HEART OF THE HOME

For the RFL Mother’s Day campaign, Maroon Inc. transitioned the brand narrative from functional utility to emotional resonance. By partnering with 13 impactful individuals, we launched a "Tribute Content" series where influencers shared heartfelt moments with their mothers building a home with RFL products. This strategy turned everyday household items into symbols of care, generating over 2 million high-quality impressions on Facebook.The campaign successfully deepened brand loyalty by aligning RFL with the powerful values of family and tradition.